A weblog by Tom Coates concerning future media, social software and the web of data
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Another victim of the doc.com disaster...

Posted December 19, 2001 3:19 PM.

Sigh. Another victim of the dot.com disaster - and one that you'd think would be the last to fail. How is it possible that a site that did nothing but show other people's TV adverts free could go under? You'd think that multi-national corporations would be delighted by the free publicity, and by people watching and rewatching the promotion of their products. The campaign starts here to encourage Gap and all the other regular TV advertisers to pay to maintain the site - as they should have been doing so all along...

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