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Webb's favourite colour…

My colleague, Mr Webb, has done it again. Today’s project is an attempt to find The Web’s favourite colour. Here’s how it works – you take a photo of your favourite colour with your camera phone and send it via MMS to avit@historicalfact.com. Then behind the scenes, the colours in the photo are completely averaged out, creating a representation of your colour that can be given a hex value. All the colours sent in are averaged out and the background of the page comes gradually to represent the web’s favourite colour…

At the moment, the site’s quite sparse – and the favourite colour appears to be (rather unfortunately) grey. But I get the impression that there’s much more work being done. Obvious things that leap to mind would be a display of the most recently sent in pictures and rolling averages of the last hour, last day, last month. Matt’s probably way ahead of me on all that stuff though, so I’ll shut up before I embarrass myself further…