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Jeff Weiner from Yahoo
"Senior Vice President from Yahoo! Search and Marketplace"

the tehme of the conference is largely about connecting nodes, connecting people and he's going to talk about what that means with Yahoo search.

An exercises in sixing knowledge: 10 pages per subject, 5000 subjects per person, 50000 pages per person, 70000000000 people, 350 trillian documents of information out there. 8 billion documents indexed - it's like a tiny proportion...

when you talk about 'potential knowledge', 8 billion documents is a rounding error.

The challenge - today's search is a representative democracy - without a fair election process...

How do we enable more people to participate?
- provide easy to use technology that enables people to publish and vote
- provide the right incentives - personal / social / economic

Yahoo! Search Vision, "Enable people to find, use, share and expand all human knowledge"

Find: enable people to find what they are looking for
Use: Search not for sake of sarching, but to achieve a purpose
Share: sharing knowledge with people you connect with and connecting to people who you share knowledge with

huge figures - 180 million users each month are registered. 360 million users each month (or something like that)

Provide the world's most valued and trusted search experience for users, publishers and ... something

THE WEB: A PLAY IN THREE ACTS:
Act 1 - Public - web search
Act 2 - Personal - desktop search
Act 3 - Shared - eg. Search communities.

FUSE: My web beta - interesting - bookmark like delicious

When you combine search with social networks then you get to add trust relationships through search, that helps you find information you trust from people you like and know.

FUSE: Flickr

{yahoo Search Blog and next.yahoo.com for prototypes}